For the first time an event brought together the European Championships of 6 different sports to take place in one place. At Glasgow 2018 European Championships, every sport is represented by a different colour. In order to make all these event across Scotland to connect as one brand, an multicoloured identity was developed for digital platforms, city look and feel and non-broadcast areas in the venues.

Learn more about the brand programme at:

You may also like

Back to Top