For the first time an event brought together the European Championships of 6 different sports to take place in one place. At Glasgow 2018 European Championships, every sport is represented by a different colour. In order to make all these event across Scotland to connect as one brand, an multicoloured identity was developed to integrated all digital platforms, social media, campaigns and Look & Feel.

Learn more about the brand programme at: http://bit.ly/2DWlNEj
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